For over 10 years, BPD has partnered with the City of Fayetteville to elevate its recycling program through communicating its brand and mission to the public. Fayetteville aims to be the kind of city where recycling is second nature, and we are helping make that vision a reality. Our services included Signage and Wayfinding Design, Applying Brand to Space, Print Advertising, and Presentation Design. By creating a strong brand identity, developing easy-to-follow educational materials, and crafting online tools and mailers, we’ve worked closely with the recycling division to boost awareness, increase participation, and educate the public on the program’s specifics.